Principles of Marketing, Student Value Edition by Philip Kotler
USD 50.00 USD
Specifications
| ISBN | 9780134461526 |
| Publisher | Pearson Education |
| Item Length | 10.9 in |
| Publication Year | 2017 |
| Type | Textbook |
| Format | Ringbound |
| Language | English |
| Item Height | 1.2 in |
| Item Weight | 50.7 Oz |
| Item Width | 8.7 in |
| Number Of Pages | 736 Pages |
A nice touch in this textbook is the self-assessment quizzes after each lesson.
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